MapR Guide to Big Data in Telecommunications

Few industries have more to gain from big data than telecommunications. For decades, communications service providers have transported and captured huge volumes of information about customer calling patterns, wireless data usage, location data, network bandwidth statistics, and even the individual apps and webpages accessed by mobile devices. Until recently, much of that data was discarded as there was no efficient way to mine value from it and storing it was expensive. All that is changing, however. Big data technologies, when combined with streaming analytics and analytics at scale, are enabling telecommunications companies to uncover significant new insights about their infrastructure and their customers.

The MapR Guide to Big Data in Telecommunications provides a comprehensive view behind the scenes of big data technology in the telecommunications industry. It covers topics such as:

  • System-wide cost take out and optimization

  • Improving customer loyalty, acquisition, and retention

  • Monetizing data and analytics

  • Mass personalization

The telecommunications industry is on the verge of a major transformation through the use of advanced analytics and big data technologies like the MapR Converged Data Platform. The MapR Guide to Big Data in Telecommunications is designed to help you understand the trends and technologies behind this data driven telecommunications revolution.

 

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